Continuing the theme of back to basics together with Trevor from RevenueHub, we follow up our last discussion around forecasting, this time we focus on segmentation. We consider what are some errors hoteliers make, or challenges they face, when considering segmentation. Our Veit highlights additional areas to consider when building more granular segmentation and ways […]
Guests: Tobias Kannenberg Tobias is Head of E-Commerce and Acquisition at Ringhotels and in the podcast, he shares his observations from the private hotel industry on topics such as digitalization and revenue management. Tobias also explains what can go wrong when addressing hotels from a consultant’s point of view, how to create win-wins, and what […]
In this discussion with Trevor from Revenue Hub, our own Veit takes us back to basics and looks at the fundamental task of Hotel forecasting. We look at what impact the pandemic, technology adoption and staffing issues has had on why we forecast, what we forecast and how often we review it. Finally, we consider […]
Guests: Clemens Fisch This time, the guest on the berner+becker office hours podcast is Clemens Fisch, Regional Director EMEA at Siteminder. Clemens and Veit talk about the topic of channel management, important requirements when choosing a suitable channel manager, elementary functions and how it all can strengthen direct sales. Enjoy the show! Subscribe and listen […]
Guests: Andrea Bonetti and Bastien Briole Check out episode 3 of berner+becker office hours – the revenue management podcast. This time with an English episode. Guests: Bastien Briole from Profit Intelligence, and Andrea Ovidio Bonetti – RPD from berner+becker revenue management join the show for a talk about the ins and outs of business intelligence […]
Guests: Corinna Siebrecht und Till Benthien Our Podcast host Veit gets insights into the status quo of the corporate segment and the opportunities that arise for hoteliers from the current situation. Corinna, as an expert in the sales, marketing and MICE sector, is in active contact with various accounts for her clients and probably has […]
Guests: Pontus Berner and Hendrik Fennel Podcast host Veit Meier opens our new podcast and talks to Pontus Berner, MP of berner+becker, about the role of revenue management today, development opportunities and new skills for revenue managers. Hendrik Fennel, CEO of the Hotel Restaurant Maier in Friedrichshafen, inspires with his very own story about the […]
In today’s hotel landscape, we still often find hoteliers not being fully aware of the benefits of categorising their business into relevant segments. However, if you want to be successful in the way you manage your business and start applying sound revenue management practices, it is an essential step to have a clear idea of […]